PAT BARON chief creative officer mccann australiacreativebaron@gmail.com

Posts Tagged ‘Cannes Lion 2015’
Infrequent Flyers Club
Infrequent Flyers Club

Don’t fly much? Join the club, The Tigerair Infrequent Flyer Club. Any airline can have a frequent flyer program, but it takes a special kind of airline to think about the people who may not be able to fly regularly. Sure, you don’t earn points. And there’s no swanky lounge or any form of preferential treatment at […]

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  • What happened when I followed Ben Franklin’s schedule for a month
    Benjamin Franklin was a productivity master. In his autobiography, he shared his daily routine, and its simplicity and rigor intrigued me. As someone who is obsessed with productivity, I’m always looking for the latest book, idea, or tool that can help me accomplish more in less time. Sometimes, though, new isn’t necessarily better. Recently I […]