Posts Tagged ‘McCann’
Cannes Gold Lion Creative Data
It was a golden night at the 2016 Cannes Lion Festival of Creativity for McCann Melbourne. We won Lions for two campaigns, the Melbourne International Film Festival ‘The Emotional Trailer’ won a Gold Cannes Lion for Creative Data – Data Storytelling, a Silver Cannes Lions for Creative Data – Data Visualization and a Bronze Cannes Lion for […]
Adfest 2016 Grande Prix & 2 Gold
The MIFF Emotional Trailer had a positive start to the awards season with a strong showing at AdFest. The project picked up a Grand Prix and two Gold in Interactive, topping off a total of 9 Awards across many categories. Says Adrian Bosich, managing partner, AIRBAG: “I’m delighted to add this swag to the collection we’ve […]
Creative Of The Year
McCann Melbourne’s, Executive Creative Director Pat Baron is the first ever winner of the ‘Creative of the Year’ award for 2015. McCann Melbourne’s Infrequent Flyers Club for Tigerair won four awards: Customer Experience, Copywriting, Customer Retention\Loyalty Campaign and Integrated Campaign at last nights Australian Creative & Effectiveness Awards. Unlike 2013 when the Dumb Ways to […]
TED
- What's at the bottom of the ocean -- and how we're getting there | Victor VescovoVictor Vescovo is leading the first-ever manned expedition to the deepest point of each of the world's five oceans. In conversation with TED science curator David Biello, Vescovo discusses the technology that's powering the explorations -- a titanium submersible designed to withstand extraordinary conditions -- and shows footage of a never-before-seen creature taken during his […]
Campaign Brief
- Video of the Campaign Brief All-Time Dream Team Legendary Lunch co-sponsored by Found At SeaWatch the video of the inaugural Campaign Brief All-Time Dream Team Legendary Lunch for many of the original creative legends of the 70s and 80s, held at Kingsley's on Thursday, kindly co-sponsored by Dan Trotter from Sydney-based production company...
Fast Company
- Here’s how to cultivate a work environment that produces great ideasIt’s easy to overlook great ideas when you’re caught up in your day-to-day work. Here’s how to create a workplace where great ideas can thrive. In the days before Apple, an engineer pitched the idea for a personal computer five times to his employer, Hewlett Packard. Each time, they rejected his idea. That engineer, Steve […]